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Zoe Viccaji for Adnan Pardesy X Working Women

December 15, 2012

Maj fashion news!!! Adnan Pardesy has teamed up with Working Women (a RTW Western+Eastern brand aimed at working, urban women) to create an amazing line for Winter 2012/13.

The line has the signature Adnan Pardesy elements – bold colors, flared silhouettes, pleated details.  I see a few pieces I can definitely sport.

BTW very excited about the concept of high end + high street collabs à la H&M…after HSY X Stone Age, this is the first one collaboration that seems noteworthy. Hope to see more of this in the future.

Zoe Viccaji is the face of the line, at the launch event in Lahore earlier this week she wears the denim shirt with a white churidaar and a red lip.

She recently shot a campaign for the line with H&Z for The Careerist Magazine. Have a look at some of my fave looks.

Zoe Viccaji for Working Women Adnan Pardesy

Zoe Viccaji for Working Women Adnan Pardesy

Zoe Viccaji for Working Women Adnan Pardesy

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  • maheen rafiq December 17, 2012 at 3:38 PM

    Every blog speaks about adnan today. Zoe looks fabulous in that tunic! Loved your post. I’ll visit your blog more often now

    • pink255 December 17, 2012 at 4:52 PM

      Thank you Maheen :)